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Happy Burger
ROLE
UI Designer
YEAR
2020
DESCRIPTION
This project was an informative website about a family-owned business that had a farm and all products such as burgers and ingredients could be sold individually to persons or companies.
Duration
1 months
Category
Webdesign
Tools
Adobe XD, Photoshop
Project Outputs
UI Kit, Redlines, Design Sys
DESIGN PROCESS
I received the company's logo, and I was supposed to design a landing page.
After being informed about the business by stakeholders, I started to write down all information I had, made a mood board.
Starting to research about the business, competitor analysis, I came up with a color palette.
Solution: I started by choosing my color palette.
As my primary colors, orange and green seemed perfect for this project, I took orange, the color of the logo, in another hand, orange is an appetizing color,
and also I needed green stands for bioproducts, my colors were joyful but the challenge was choosing a suit color palette for clients, because this website was more informative, and I wanted it simple and elegant.
so, I tried to choose more elegant green and gray to add.
And a font family close to the logo font
After user testing and editing the design many times, I reached this design.
I chose this design because it could introduce burgers, and also meat, vegetables, bread that they can offer on their farm.
What I learned from this project was choosing the right color palette, fonts, icons, UI kit, redlines... for the first time. it was such a great experience.
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